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Affiliate Monitor: February 2024

By Stephen Carter

Head of content

This issue Scott Longley explores what distinguishes this current wave of M&A from its predecessors and rounds up all the essential numbers and analysis from 3Q23.

This issue we return to how M&A is again reshaping the sector. Better Collective underlining its dominance of the listed space is predictably one of the defining trends of this latest wave.

But arguably the headline story unfolding for the wider sector is the fresh life breathed into the assets and teams disposed of by BC’s one-time rival for the top spot, Catena.

We finished this edition of the Monitor before news broke of Michael Daly’s departure from Catena Media, though the decline in Catena’s revenues reported on p10, together with the uptick in performance of those assets the company has recently sold to new owners, perhaps made this development inevitable.

AskGamblers’ rebound under GiG Media continued apace (see p16), revenue outstripping run rate by 45%. OneTwenty Group also made big gains in UK sports beyond the reporting period with gg.co.uk and Squawka, according to rankings from our data partner DeepCI.

FairPlay Sports Media, the new name for Oddschecker Global Media, is likely looking to repeat the trick with Catena’s market-leading SuperScommesse.it.

Beyond the Catena disposals, GiG’s rivals such as Gambling.com Group will be alert to the potential of the KaFe Rocks assets to tip the balance of power at the upper echelons of the listed sector during 2024.

As always, I would love to hear any feedback you have on this and other iGB Affiliate content. You can reach me at stephen.carter@clariongaming.com.

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