The second part of our fireside chat between ReferOn’s David Harris and iGB Affiliate’s Michael Caselli explores how the platform is meeting the tracking and reporting needs that its legacy rivals cannot reach for its affiliate users.
Harris also reveals what he sees as the three top challenges for affiliates in 2024, how ReferOn is helping address these for the various scales of businesses in the space and what shifts in organic and paid search affiliates should be preparing for in 2024.
You can watch part one here.