B90 Holdings reported positive EBITDA for every month of 2024 in its latest trading update.
The affiliate previously posted revenue of €1.4m (£1.17m/$1.55m) and a €200,000 EBITDA for H1 2024, resulting in a net loss of €300,000, down from the €1.8m loss it had from 2023 in the same period.
Ronny Breivik, executive chairman of B90, said “2024 was a truly transformative year” and attributed the growth to the company’s “strategic pivot to a B2B-focused operation.” In 2023, the business underwent a major restructuring, outsourcing its online sportsbook and casino operations to a white-label solution to reduce costs and focus on performance marketing activities.
The affiliate anticipates further growth in 2025 and aims to drive customer acquisition and positive results for its over 200 partners through its streamlined operational model and innovative marketing initiatives.
“We will build on the massive groundwork done, and we remain focused on building exceptional value for both our shareholders and B2B partners. Our ability to thrive amidst challenges is proof that B90 is stronger and more innovative than ever. We approach 2025 with continued confidence and optimism,” said Breivik.
Last year, B90 Holdings announced plans to expand operations by rolling out its Norwegian domain Oddsen.nu globally.