- COMPANY RESULTS
SEO affiliate Already Media has taken a minority share in the igaming professional learning platform 15M.
Founded by Dmitry Belianin, managing partner at the igaming AI market analytics platform Blask and Already Media, alongside John Robery, 15M is built upon the idea that career and life-changing lessons can be communicated in just 15 minutes.
It combines educational content from industry heavyweights including former Pinnacle Sports CEO Paris Smith and Yolo Group founder Tim Heath with a growing set of tools designed to help igaming executives grow both professionally and personally.
Alina Famenok, Already Media CEO, calls the education brand “a game changer” and says her team is “looking forward to working closely with the 15M team to help shape the future of professional growth in igaming”.
The affiliate will join Yolo Investments, Blask and BC.Game in the partnership. The 15M brand will also launch a new platform with the release of more educational content, including Paris Smith discussing risk management strategies for igaming start-ups.
Commenting on the investment, Belianin says: “Finding new ways to deliver insights and expertise in a way that helps others develop their careers has become a true passion for me. With the launch of the 15M platform, alongside this partnership and investment from Already Media, we’re now able to help both individuals and businesses strengthen their performance in this most competitive of industries.”
Smith adds: “Over my career, I’ve had to learn a lot of lessons the hard way. That’s why I envy those who now have this wealth of professional knowledge at their fingertips via 15M.”
Last July, Already Media opened a new headquarters in Warsaw to house its C-suite positions and senior SEO department heads.