Commercial Audience Manager
Posted:
- Location
- United Kingdom
- Job type
- Permanent
| Key Responsibilities Implement a commercial insights framework and narrative which drives and underpins all commercial collateral and sales responses, utilising surveys, insights vendors and our Data Management Platform (DMP). Serve as the primary stakeholder for the DMP, overseeing audience taxonomies and cohort creation, organisation and utilisation. Optimise campaigns with commercial audience data targeting key campaign metrics, to improve digital performance and provide compelling post-campaign analysis. Analyse LiveScore global traffic trends, with a specific focus on key territories. Keep abreast of industry trends and developments to enable the benchmarking of LiveScore performance, whilst reporting these trends regularly to the Commercial team. Ensure LiveScore becomes the voice of football fans within the media industry, by providing relevant, compelling and consistent research pieces. Build out, maintain and manage brand measurement and user insights surveys. Enable strategic content performance insight to aid LiveScore’s content strategy. Key Skills, Knowledge & Experience Experience working in the advertising space, preferably publisher side. Analytical mindset with the ability to build a narrative from data sets. Experience with relevant audience tooling, e.g. DMPs and third party data sources. Ability to communicate effectively and confidently. Someone who thrives in a fast-paced and dynamic environment. Someone who is highly motivated and has a genuine desire to contribute to the growth and success of LiveScore. What can we offer? Company Performance bonus Hybrid working for all staff with flexible working opportunities Private Healthcare scheme + Employee Enhanced Assistance Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay Subsidised gym membership Ride to Work & Annual Travel Card loan scheme Life Assurance (x3 salary) Contributory Pension Plan Thursday drinks in the office and regular socials |